CHARLESTON, S.C. (WCBD) – A new era dawns at WCBD on Sunday, July 29. At 6pm, WCBD is scheduled to debut its new high-definition (HD) look and studio revisions.
This historical installation of high definition cameras provides News 2 viewers with sharper, clearer and more detailed images. General Manager Rick Lipps said, “For the average viewers it’s going to be unparalleled quality, unlike anything they’ve seen from any Lowcountry station.”
Whether viewers are watching on a high-definition or standard-definition television, all will see a drastic enhancement of the overall News 2 picture clarity. As of Sunday’s 6pm, all WCBD newscasts are now being produced and transmitted in HD. The signal can be received for free through an antenna, or by subscribing to cable, fiber or satellite service.
“From the station logo to the on-air graphics, years of preparation have been put into making this transition,” said Brand Manager Shelly Matthews. “Finally, viewers won’t have to choose between a great local news product or an HD product- News 2 is the only local broadcast station delivering both in the Lowcountry.”
WCBD is committed to excellence in broadcasting and being on the cutting edge of technology. The digital cameras used for live shots and remotes will be replaced with high definition cameras in the next few years.
News 2 Chief Engineer Art Smith reminds viewers that their picture may appear distorted if their television presets are on zoom or a different aspect ratio. For the best picture, set your television settings to size 16x9, resolution 1080i.
For any questions about the transition, contact the WCBD News 2 Engineering Department at 843-884-2222 or news@wcbd.com
http://video.counton2.com/v/60029143/wcbd-news-2-now-in-hd.htm?q=news+2+in+hd
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